年別の研究成果
年別の研究成果
検索結果
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2023
Post-Event Effects: A New Perspective on Giveaway Items Distributed at Sporting Events
Asada, A. & Arai, A., 2023, In: Journal of Global Sport Management. 8, 1, p. 281-301 21 p.研究成果: Article › 査読
1 被引用数 (Scopus) -
2020
The impact of perceived trustworthiness on trust and commitment: a case of boosters in a university athletic programme
Ko, Y. J., Kim, Y. K., Kim, T., Arai, A., Rhee, Y. C. & Park, C., 1 2月 2020, In: Sport in Society. 23, 2, p. 180-203 24 p.研究成果: Article › 査読
2 被引用数 (Scopus) -
The role of self-brand connection on the relationship between athlete brand image and fan outcomes
Kunkel, T., Biscaia, R., Arai, A. & Agyemang, K., 2020, In: Journal of Sport Management. 34, 3, p. 201-216 16 p.研究成果: Article › 査読
Open Access39 被引用数 (Scopus) -
When Should a Brand Cut Ties With a Scandalized Endorser?
Sato, S., Arai, A., Tsuji, Y. & Kay, M., 1 4月 2020, In: Communication and Sport. 8, 2, p. 215-235 21 p.研究成果: Article › 査読
12 被引用数 (Scopus) -
2014
Branding athletes: Exploration and conceptualization of athlete brand image
Arai, A., Ko, Y. J. & Ross, S., 5月 2014, In: Sport Management Review. 17, 2, p. 97-106 10 p.研究成果: Article › 査読
201 被引用数 (Scopus) -
Strategic match of athlete endorsement in global markets: an associative learning perspective
Chang, Y., Jae Ko, Y., Tasci, A., Arai, A. & Kim, T., 1 4月 2014, In: International Journal of Sports Marketing and Sponsorship. 15, 4, p. 40-58 19 p.研究成果: Article › 査読
11 被引用数 (Scopus) -
2013
Athlete brand image: Scale development and model test
Arai, A., Ko, Y. J. & Kaplanidou, K., 1 9月 2013, In: European Sport Management Quarterly. 13, 4, p. 383-403 21 p.研究成果: Article › 査読
135 被引用数 (Scopus) -
Content analysis of medical students' seminars: A unique method of analyzing clinical thinking
Takata, Y., Stein, G. H., Endo, K., Arai, A., Kohsaka, S., Kitano, Y., Honda, H., Kitazono, H., Tokunaga, H., Tokuda, Y., Obika, M., Miyoshi, T., Kataoka, H. & Terasawa, H., 1 12月 2013, In: BMC Medical Education. 13, 1, 156.研究成果: Article › 査読
Open Access5 被引用数 (Scopus)